11 January 2010

Episode 7

I headed home and started searching about online donations in Japan and found a few websites. I was mainly focusing on analyzing the donation process and found that almost all of them were mainly asking for a Credit Card as a mean of payment. I thought was good but not very convenient because it's take more than 2 or 3 minutes to make a donation. To me, a donation should be something:

- Easy to do, with having fill forms
- Fast, it should last less than 30 seconds
- Rewarding
- And Fun

Also, I think that if you want to make a one time small donation, using credit card information is not very appropriate. This was later confirmed by a Japanese business man, who told me the differences between the way people a using credit card in the US and in Japan. Basically, in the US using your credit card allows you to spend your money very easily without worries, because even if you don't have the money on your bank account at the end of the month, the credit card company would simply carry over your debt to the next month. In contrast, in Japan using your credit card is like using cash and you always have to pay what you have purchased at the end of the month.

My conclusions were, that mobile donations would respond to the credit card issue because, it allows fast donation and would be perfectly fit for small amounts. I started looking for mobile donations in Japan but to my surprise, there were no organizations using mobiles as a way of collecting funds...I searched for mobile donation in the world and starting finding some interesting stories....

End of Episode 7

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